Ten Common-Sense Rules for Web Designers: A Manifesto
May 22, 2007• (0) Comments
Okay, so “manifesto” may be a bit hyperbolic. Anyway, here are ten lessons I’ve discovered the hard way.
- The canvas is your friend. In choosing horizontal placement, be considerate of it without being constrained. You do not know how large a viewer’s window will be and dictating its size is impolite. Vertical placement should understand what belongs “above the fold”.
- Make pages that honor recognizable emotional forms. Employ the Golden Proportion as your guide. Typography should be eye-friendly. Choose kerning and line-lengths deliberately.
- Color palettes should amplify rather than confuse the site’s message.